That Smith

I haven’t been able to mention anything about the baby recently because we’ve been so busy. When I’m not at home I have been busy at work too.

Kaden is home now and is doing fine. We had to stay a night at the hospital last Monday so we could bring him home. He had his first doctor’s appointment Friday and weighs more. He has also been eating enough for a full term baby.

I posted a few new things on BEER dad, my Wichita homebrew and parenting site. That’s where you can usually find about what we are up to with him and our homemade beer. Here are a few pictures we have over there:

Recently at work another thing I took over in the marketing department was the marketing for our website. I can’t go in to many details about what we have been doing, but can say that over the last month we eliminated our entire Pay Per Click budget and canceled multiple online directory listings because the search engine marketing I have been doing.

My company used to use these services because we did not rank in any major search engine for our products. Now, not only do we rank in the top 3 for almost all our lines, we out rank our competitors, have increased the number of visitors and new visitors to our site by over 20%, have seen a 16% increase in orders directly on website, and saw 100 – 600% increases the number of visitors searching for our products.

I’m pretty excited because I’m assuming this means I will be qualified for a raise (since it wasn’t part of my job duties to begin with and they used to pay someone that was supposed to do these things). If not then I can always go to a competitor or other business and do the same thing.

On the side I have been applying the same tactics on my parent’s websites and a few projects I’ve been working on. If you know where my parents live, try searching for daycare or karaoke, or try Wichita open mic to see what I mean.

Other things I’ve been slowly working on is a global beer distribution company, starting my own Wichita coffee roastery, a social network for karaoke singers complete with song list widgets for DJ’s, and a Wichita small business blog that I hope to turn into a book / night courses for small business owners.

Aside from that, Laura and I are just having a good time living and being parents.